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Product of the Year', renowned worldwide across 42 countries and the largest consumer-voted award for product innovation, honored this year's most innovative consumer products, on March 19th, at its 4th annual award ceremony at the Movenpick Hotel in Beirut. The gala dinner was attended by hundreds of guests, distinguished business people and media partners.
This year's winners originated from a wide range of categories; from dairy to pre-cooked food, cleaning to solar system products, and feminine to pet care, to name a few. The awards entailed of 39 main categories of local and international consumer products, and awarded brands for exceptional innovation and excellence in the consumers' goods sector, based on a survey conducted by IPSOS, the leading global market research company.
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