The second edition of Men's World opened its doors at Le Beirut Yacht Club- Zaitunay Bay with sweeping success. Organized by FEW (Fairs and Exhibitions World), MEN's WORLD, this one-of-a-kind exhibition,is held under the patronage of the Minister of Tourism, HE Michel Pharaon in partnership with Solidere, SGBL Bank, Cadillac and Allianz - SNA insurance. The Minister's representative Mr. Fadi Samaha cut the opening ribbon along with Mr. Jamal Itani, head of Beirut Municipal council, in the presence of the president of the Chamber of commerce and industry Mr. Mohamad Choucair and prominent local and international figures, including diplomats, high-ranking officials, and businessmen, in addition to media outlets and representatives of the exhibition's partners and sponsors.
Men's World is a unique and glamorous exhibition for all modern men bringing together, under one platform, all the luxurious brands and essentials products and services which are highly desired and sought after by trendy gentlemen everywhere. It is the venue where men of all ages and interests can find cars, bikes, boats, clothes, sports apparel, Bicycles, High-tech equipment, fashion accessories, design furniture, and so much more. A VIP lounge has also been set up where exhibitors can receive their guests in a very sophisticated ambiance. Live bands and daily shows are also on the agenda of this 4-day exhibition.
Following the ribbon cutting, the officials toured the exhibition to explore the various products on display and emphasized the importance of holding events of this caliber.
IMPEX , the exclusive Cadillac dealer, invited members of the press, its clients and VIPs to attend the launching, during which it unveiled its first ever 2017 XT5 Crossover and CT6 Flagship Sedan. On this occasion, IMPEX also organized a test-drive for its new Cadillac XT5.
MEN'S WORLD2016 exhibition is open to the public from June 2 to June 5, 2016 from 4:00 p.m. to 10:00 p.m. at Le Beirut Yacht Club-Zaitunay Bay