Customers, media people and bloggers with their kids were invited to a picnic fun inspired from Il Gufo sophisticated and exclusively stylish and colored SS16 collection “le Jardinsauvage” with fashion workshops and activities.
Children discovered the artists in them through Il Gufo t-shirts coloring and a fashion puzzle competition that designated the winner of an SS16 Il Gufo outfit. Captured Polaroid souvenirs, confetti balloons, baskets of typical childhood food and beverage in a woody red and white emblematic branding, allmade the journey full of emotions and nostalgia.
Il Gufo SS16 “Le JardinSauvage” is a collection celebrating nature, that draws inspiration from savage gardens and wild beaches, walks in the countryside and surfing the waves, freedom and comfort, combining lightweight, feather-like fabrics with neutral colours enriched by a touch of light. This season’s protagonist is linen in all its most refined versions. Whites and blues are as usual a must.
Il Gufo always remains faithful to the creative DNA of its origins, where adult fashion trends are toned down for the world of children ensuring their comfort,well being and respecting their identity.
Il Gufo,a family‐runcompanywithaninternational scope of 35 customer countries, is the success-knitting story of Giovanna Miletti, President and founder, who started sewing forher youngchildrenalmostasa hobby thirtyyears ago.